Kin uses behavioral science and the power of social accountability to make it easy and fun to build healthy habits more effectively. More than two billion of us are struggling with preventable issues related to mental health and physical fitness. We structure your health goals into simple daily habits and provide a social support system to increase your chance of success by 95%.

We've personally experienced the profound benefits of developing healthy habits but also understand how incredibly difficult it can be. Creating a long-term positive change to our health in a world full of distractions can be a monumental task. We can leverage technology and behavior science to make a meaningful impact.

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Our Mission:

Enable everyone to live a more balanced and compassionate life.

Culture (what brings us together):

  1. Collaboration
  2. Integrity
  3. Mission First
  4. Compassion

Values (how we work together):

  1. Experiment and measure
  2. Be open, honest, and constructive
  3. Prioritize our members

Team

All four founders have experienced extreme highs and lows in our personal lives. It took us a while until we realized that simple daily habits and supportive communities are the cornerstone of a peaceful mind and healthy body. Now we've made it our mission to make it easier for others.

We have decades of institutional experience in building consumer and social products. We're wielding all of our past knowledge for good. We're looking forward to working with you as we build the next chapter in Kin.

To learn more, check out this conversation with Justin & Omar